Viking Toys

Viking Toys brings imaginative play to children through its extensive collection of toy vehicles.

Viking Toys 5

About Viking Toys

Viking Toys is a beloved brand that has been creating imaginative toy vehicles for over 60 years. Founded in 1957 by a Danish immigrant named Hans Christiansen, Viking Toys pioneered the manufacturing of high-quality plastic toy cars and trucks. Christiansen’s vision was to design toys that inspired creativity in children.

In the early years, Viking Toys became known for their realistic model vehicles like the classic Viking Semi Truck. Throughout the 60s and 70s, the company innovated with buildable car kits that allowed kids to assemble their own unique vehicles. Viking Toys entered the diecast collectible market in the 1990s, wowing collectors with finely crafted replicas.

Today, Viking Toys offers an unmatched selection of toy cars, trucks, buses, construction equipment, emergency vehicles and more. Their toy vehicles range from sturdy plastic pull toys for toddlers to highly detailed diecast models for collectors. Viking Toys takes pride in the realism and creativity found in every toy car or truck they design.

Beyond vehicles, Viking Toys also creates imaginative playsets to expand creative play. Kids can construct cars on the Car Factory playset or respond to rescues at the Mission Control Headquarters. From airports to race car pits, the playsets enable exciting roleplay adventures.

Viking Toys maintains exceptional standards for quality, safety and service. All products undergo rigorous testing to ensure durability and compliance with toy safety regulations. Customer satisfaction is paramount. The brand’s commitment to imagination, craftsmanship and service makes Viking Toys a trusted name families turn to for toy vehicles kids are sure to love.

Viking Toys Trendding Products

VikingToys Bucket of Chubbie Vehicles - Set of 15

  • Take along bucket features 15 piece assortment of 4″ vehicles and boats
  • Suitable for indoor or outdoor play, pieces won’t fade or become brittle in any climate
  • Large, soft tires that roll silently on any surface
  • BPA and phthalate-free – Dishwasher safe
  • 12 months and up

Viking Toys Toddler Bigger Vehicle Fun Set Assortment - 18 Pieces

  • Easy Grip Design Great for Toddlers and Preschoolers
  • Bright Vibrant Colors and Assorted Selection of Vehicles
  • Large, Durable Design is Great for Small Hands
  • Includes 18 Vehicles each measure approximately 5″ long
  • Ages 12 Months and Up

Viking Toys 30 Piece Classic Bucket of Vehicles

  • Kids learn from moving things around. They observe how slow or fast toys roll and how pressure can manipulate the toy vehicle’s direction or speed
  • This set is suitable for indoor and outdoor play. Colorfast and ready for the sandbox, playground, block play, backyard and more
  • The soft tires run silently on all surfaces and help prevent damage to floors and furniture
     

Why Choose Viking Toys

Timeless Classics and Contemporary Designs

A favorite brand for generations, Viking Toys offers a perfect blend of timeless toy classics alongside new contemporary designs. Kids can enjoy modern versions of vintage favorites like chunky plastic pull toys, assemble-it-yourself car kits, and friction-powered racers. Viking Toys also stays fresh with innovative new vehicles and playsets in tune with the latest interests.

Universal Appeal for all Ages

Viking Toys vehicles appeal to toddlers, school-aged kids, tweens, teens and even adult collectors. Sturdy pull toys captivate toddlers starting as young as 1 year old. Kid-powered ride-ons like the Viking Racer inspire hours of imagination for preschool and grade schoolers. Intricate diecast replicas satisfy tweens and teens enthralled by specialty vehicles.

High Quality and Safety

From the initial design stage through production, Viking Toys adheres to rigorous quality and safety standards. Vehicles undergo extensive developmental testing before manufacturing begins. All products meet or exceed toy safety regulations for materials, paints and features. Parents can feel confident giving Viking Toys to kids of all ages.

Inspires Creativity and Roleplay

Viking Toys are designed to spark creative, engaging play, not just be played with briefly and forgotten. Themed playsets like the Mission Control Rescue Headquarters enrich roleplay with a multi-level station, vehicles, figurines and accessories. Buildable car kits allow kids to assemble their dream ride from hundreds of mix-and-match components.

Trusted Brand Families Rely On

In business for over 60 years, the Viking Toys brand is synonymous with high standards for imagination, quality and service. Families feel secure choosing Viking Toys, knowing each toy is thoughtfully engineered and tested for safety. If any issue arises, Viking Toys’ customer service team works quickly to make it right.

Great Value Styles for Every Budget

Viking Toys offers excellent quality across a wide range of affordable price points. Simple friction-powered cars start under $10, while deluxe diecast vehicle playsets cost $100+. Families can always find imagination-sparking Viking Toys within their budget.

Customer Reviews

As a father of two young boys, I'm always on the hunt for high-quality toys that inspire imagination and enrich their development. That's why our house is filled with Viking Toys vehicles! The attention to detail and realism in Viking Toys diecast cars, trucks and construction equipment is truly impressive. My sons Toby (5) and Caleb (3) spend hours happily constructing cities, building sites and racetracks with their expansive Viking vehicle collection. The sturdy plastic stands up to vigorous kid play without showing any wear. I appreciate the smooth, rounded edges and solid construction - no small parts or flimsy attachments that could break off and become a choking hazard. It's clear these toys are made with care and built to last. Both my rambunctious boys love the exciting designs like the flashy Rocket Racer and futuristic Robo Roller vehicles. The themed playsets are ingeniously designed to inspire their imaginative adventures. We've enjoyed Viking Toys for years and I expect we'll be loyal customers for years to come!
John B.
John B.
As an elementary school teacher, I'm very selective about the toys I recommend to parents. I suggest Viking Toys time and time again because they encourage open-ended play and skill-building while meeting my strict safety standards. The hands-on Car Factory assembly playset has been a huge hit with my kindergarten and first grade students. I love watching their faces light up as they assemble their own unique cars! The chunky plastic components are perfect for small hands and the textured construction materials help build fine motor control. During playtime, I often observe kids engaging in imaginative role-playing as they "drive" their Viking cars and trucks around the classroom. The realistic vehicle sounds and flashing lights captivate their attention for extended focused play. I feel good knowing all Viking Toys are rigorously tested for safety - no worries about lead or choking hazards from small parts. My students cherish playtime with these exemplary toys. Viking Toys foster learning, creativity and fun all at once!
Sarah D.
Sarah D.
As the father of a model-loving 7 year old son, I've purchased quite a few toy cars for my little "collector" over the years. But none compare in quality and details to the Viking Toys diecast models. The minute my son Julian opened his first Viking diecast - the classic muscle car Mustango - he was transfixed by the flawless paint, gleaming chrome accents and intricate interior details visible through the windows. Each scale replica features stunning realism - from the hubcaps and tail lights to custom decals and working headlights. Julian makes a beeline for his display case of Viking cars when he gets home from school each day. The sturdy diecast holds up great even when dropped on hard floors. As a collector myself, I appreciate the care put into recreating each vehicle, whether it's a vintage Volkswagen van or modern supercar. It's a joy to research the models together online and read up on all the special features accurately represented in miniature form. Viking Toys diecasts bring immense pride to this father and son duo - we're loyal fans for life!
James F.
James F.
When my rambunctious toddler Megan was ready for her first pull toy, I wanted something durable yet cute. Viking Toys pull toys exceeded my expectations on both fronts! The charming Frog Hopper with its polka-dot design and bobbling eyes makes my little girl squeal with laughter as she toddles around our living room. Though lightweight, the plastic is remarkably tough - Megan has given it her trademark baby death-grip and flung it across the room repeatedly with no signs of wear. The smooth rounded edges and integrated string handle are thoughtfully designed for little hands. I appreciate that all paints used meet strict safety standards. With its adorable design and sturdy build, the Frog Hopper withstands nonstop play sessions while keeping Megan engaged and active. We love it so much I purchased the Playful Pup pull toy for Megan's 1st birthday. Viking Toys are built to provide years of safe fun and laughter. We'll be customers for life!
Grace P.
Grace P.
As a grandfather to two energetic boys, I've gone through my share of toy cars that didn't survive toddler playtime. My grandsons loved their Viking Toys Mighty Truck pull toy so much, I bought one for my buddy whose daughter is the same age. The chunky plastic construction reminds me of the simple, rugged toys I grew up with in the 50's. The Mighty Truck has a nostalgic, old-school look but its clever design provides hours of entertainment for modern kids. My 2 year old grandson Jackson loves loading up the truck bed with blocks, stuffed animals and other "cargo" and pulling it around the house. The integrated string is perfect for his little hands to grip. The awesome rumbling truck sounds and flashing headlights never fail to make Jackson giggle with glee! And the durable plastic has withstood his occasional less-than-gentle handling and collisions with furniture without any scratches or cracks. It's hard to find toys built this sturdy nowadays. Viking Toys brings back great memories while creating new ones!
Andrew T.
Andrew T.
Viking Toys 9

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FAQs

Viking Toys was founded in 1957 by a Danish immigrant named Hans Christiansen. The company has over 60 years of experience developing imaginative, quality toy vehicles.

Viking Toys owns several manufacturing facilities in Europe and Asia. All factories adhere to strict quality control and safety standards.

Viking Toys vehicles and playsets span a broad age range from 12 months to pre-teen. Simple pull toys captivate toddlers while detailed diecast models appeal to older collectors.

Yes, all Viking Toys undergo rigorous safety testing during design and production. Viking Toys meet or exceed all US toy safety regulations for materials, paints, and features.

Built to withstand even energetic kid play, Viking Toys are made from quality plastics and diecast metals. The sturdy construction ensures years of imaginative fun.

Viking Toys are specially designed to avoid small detachable parts. All components meet size requirements to prevent choking hazards.

Yes, the creative Viking Toys playsets are designed to work with any standard-sized toy cars, trucks and other vehicles.

Viking Toys wants every customer satisfied. Returns are accepted within 30 days of purchase if the item is unused with original tags.

Yes, Viking Toys has an extensive replacement parts program. Customers can request specific parts to repair or customize their toys.

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